Contextual Advertising – Guide, Examples, Companies
Contextual Advertising Guide and Tutorial with Examples, Online Contextual Advertising Companies, Google AdSense Alternatives and Benefits.
Contextual Advertising is a form of online advertisement that scans the text written on any page or article or post of a blog or website and automatically displays ads relevant to the content of the page or the article. These ads can be either placed directly on the page or it can appear as a pop-up ad.
Contextual Advertising Examples
If a page on a blog or website is about dogs then the code of Contextual Advertisement on the page will automatically read the content and will display ads related to dogs such as dog food, dog care, products for dogs etc. If the website of blog design or theme is responsive (Adjust to the screen size of mobile phone, smartphone or tablet), then these ads adopt themselves to the screen size and space available.
How to Make Money with Contextual Advertising?
Contextual Advertising is a very easy and simple yet most popular way of making money online from a website or blog. Most of these ads are pay per click type of affiliate marketing and online advertising. Whenever a visitor clicks on these ads, he or she is directed to the advertiser’s website and in this process you make money.
Contextual Ads are in text formats. Google Adsense is the most popular, successful and most reliable and trusted Contextual Advertising network in the world.
What are Best Alternatives of Google Adsense?
Google AdSense is the leader in web-based content-based online marketing. Adsense is the best in contextual advertising and clearly the market leader.
Apart from Adsense there are several other small, medium and large companies offering contextual advertising in different formats and concepts. Some of these new players also offer more revenue sharing with publisher. Anyone who wishes to display their ads can apply with these networks as publisher.
I advice you to read policies and TOS before displaying contextual ads of two different companies on same webpage to see if you are not violating the program policies of either one.
List of Adsense Alternative Contextual Adverting Network Companies:
These private limited companies use latest technology that offer several benefits. You can join as many networks as you like.
|Yahoo Publisher Network||Chitika||FastClick||ValueClick|
|AdBrite||BidVertiser||Burst Media||Tribal Fusion|
I have tried almost all the above contextual advertising companies and find AdSense the most trusted and reliable.
Which other networks do you use? Do share your ideas! 💡